“I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out,” said Jeff Bezos, founder of the retail platform.
Amazon’s revenue for the 12 months ending June 30, 2023, was $538 billion, a 10 percent increase from the previous year. Frugality, that ability to stretch resources and ‘do more with less’ is one of the three principles of good management notes The Economist.
