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Digital IDs for e-commerce traders to help in fraud fight
A digital seller identity system is a technology-based method of verifying identity of sellers in online deals, ensuring they are who they say they are thus establishing trust between buyers and sellers.
E-commerce traders in Kenya will be required to have a unique digital identification under proposed regulations aimed at enhancing surveillance and policing of transactions in the fast-growing business segment.
The Ministry of Investments, Trade and Industry said a planned unique national e-commerce trustmark, coupled with a digital seller identity system would enhance consumer trust in local trading platforms.
