Kenyans redeem Sh300m Bonga Points to buy food

Cash-starved Kenyans redeemed Sh301 million from the Safaricom customer loyalty awards scheme, Bonga Points, to buy food and household items. FILE PHOTO | NMG

Cash-starved Kenyans redeemed Sh301 million from the Safaricom customer loyalty awards scheme, Bonga Points, to buy food and household items.

The Bonga For Good initiative, in which one point converts to 30 cents, was launched on April 3 to help customers purchase goods and services in the wake of the economic disruption brought by the Covid-19 global pandemic and local measures to slow down its spread in Kenya.

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Note: The results are not exact but very close to the actual.