Livestreamed labour: Kenya’s job hunt goes live on TikTok recruiting tool

 Rocket Jobs CEO Anthony Munyi (left) with Chief Technology Officer Joshua Yullu during the interview at Nation Centre, Nairobi on June 3, 2025.

Photo credit: Lucy Wanjiru | Nation Media Group

On May 30, more than 18,000 Kenyans tuned in live across TikTok for a jobs livestream. The 13-hour-long live event featured listings from over 100 employers and sparked thousands of engagements online.

Among the vacancies were positions for PSV drivers at Super Metro, stewards and waitstaff at Java House, beauticians in Nairobi’s Central Business District, and medical professionals sought by hospitals across Kenya.

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