KTDA farmers set to track accounts via their mobiles

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A woman carries a sack with tea leaves on her back after plucking at a farm in Kapsabet, Nandi County on April 04, 2023. PHOTO | JARED NYATAYA | NMG

The Kenya Tea Development Agency (KTDA) has launched a range of digital platforms, including a mobile app, a short messaging service (SMS) and an unstructured supplementary service data (USSD) channel, to boost engagement with smallholder tea farmers in the country.

The agency said the move is part of its reforms agenda aimed at providing transparency and accountability by giving farmers full visibility of the status of their accounts around the clock.

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