About 84,000 small investors bought shares on the Nairobi bourse through the M-Pesa stock-trading platform, Ziidi Trader, between February and March this year, underlining the impact of mobile financial platforms in revitalising retail market participation.
New disclosures from telecoms operator Safaricom show that 84,000 Ziidi Trader accounts participated in share purchases within two months of the platform’s launch.
