Jumia's sales in Kenya hit a record Sh6.4 billion ($49.7 million) in the three months to June 2026, as strong demand for fashion and beauty items offset a slump in smartphone sales caused by supply disruptions and rising prices.
The sales marked an 84.1 percent increase from Sh3.5 billion ($27 million) in the second quarter of last year. This is the highest sales figure since the e-commerce company began releasing data breakdowns for its individual markets in January 2025.
