Kenyan Facebook content moderators form union

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Daniel Motaung, a former content moderator, addressing the media at Movenpick Hotel, Nairobi on May 1, 2023, where they formed a union to lobby for fair working conditions and better practices. PHOTO | LUCY WANJIRU | NMG

Kenyan digital content moderators drawn from multinational tech giant platforms such as YouTube, Facebook and TikTok have formed a labour union that they say will help in pushing for better working conditions.

In a summit in Nairobi on Monday, 200 content moderators from Sama and Majorel – the firms that serve Facebook, TikTok and YouTube – called for an end to what they termed as the tech giants’ continued mistreatment of their workers, lamenting that they have for long worked without a clear job identity.

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