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The ‘tiktokenisation’ of professionals
A 2019 survey conducted by the World Bank showed that around 58 percent of Kenyan workers reported that social media was a major source of distraction, impacting their efficiency and ability to focus on tasks.
Earlier this month, I was sitting on the sidelines of a learning programme for chief executives of businesses in East and West Africa at a leading business school. A key learning delivery method for the school is the use of case studies that juxtapose academic precepts with real-life situations.
As the case studies tend to run into dozens of pages, a few of the tech-forward executives asked for the case studies to be sent to them in a format that would allow participants to use their preferred artificial intelligence (AI) tool. The AI tool would summarise the case study to highlight the few important points needed to enable meaningful class engagement.
