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Why companies need the Balanced Scorecard framework
Balanced Scorecard notes the linkages between the four perspectives, encouraging companies to identify the cause-and-effect relationships between them.
It’s fifteen years ago that I was introduced to the Balanced Scorecard, and in all my consulting work on strategy since then, I have consistently incorporated its approach.
The concepts are well known and applied by a number of organisations in Kenya, but still only a small minority.
