Global hotel brand Sheraton announces Kenya entry plans
A Radisson Blu Hotel in Upper Hill. PHOTO | DIANA NGILA
Global hotel brands Four Points and Radisson Blu Residence are set to enter the Kenyan market in global expansion plans.
The announcement of their entry was made Wednesday during the annual Africa Hotel Investment Forum.
Four Points to be developed by Sheraton Hotels, a subsidiary of Starwood Hotels will be located near Jomo Kenyatta International Airport where it will be targeting travellers to and from Kenya.
The hotels said the plans were part of their expansion into the Africa and Indian Ocean regions.
“Africa is a market with huge potential. With economic growth, a rising middle class and rapid urbanisation, the demand for travel and quality lodging will continue to grow and provide us with a significant opportunity to grow our brands and play our part in supporting many emerging markets across the continent,” said Michael Wale, president of Starwood, Europe, Africa and the Middle East.
The 194-room Four Points will be operated under a franchise arrangement.
The 123-room Radisson Blu Residence by Carlson Rezidor is expected to start receiving guests in late 2016.
The high-end property located next to State House will be the fifth of its kind in the region, but the first in Kenya.
“Among the target countries for future projects are Nigeria, Ghana, Ethiopia, Mozambique, Angola, Kenya, Tanzania, and South Africa,” said Andrew McLachlan, Vice President Business Development Africa and Indian Ocean Islands at Rezidor.
Carlson Rezidor’s total portfolio in 27 countries in Africa now features 65 hotels (30 hotels with 6,700 rooms in operation and 35 hotels with 7,600 rooms under development). Starwood has 34 hotels and a pipeline of 20 hotels under development.
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