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Nine out of 10 private equity firms eyeing East Africa prefer Kenya
Gladys Makumi, director of corporate finance services at Deloitte. PHOTO | DIANA NGILA
Nine out of 10 private equity firms planning to invest in East Africa in the next one year prefer to put their money in Kenya citing a vibrant private sector and ease of doing deals.
A survey by consultancy Deloitte on the private equity sector found that the firms looking to invest in Kenya also plan to ride on a growing middle class, which makes investment in the fast moving consumer goods (FMCG) segment attractive.