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Coke eyes cannabis-infused drink market
Coca-Cola said on September 17, 2018 it is studying the use of a key ingredient in marijuana in "wellness beverages," as a growing number of mainstream companies develop cannabis-infused drinks. AFP PHOTO
Coca-Cola Co is closely watching the fast-growing marijuana drinks market for a possible entry that would expand the world’s largest soft drink maker’s ambitions further away from sugary sodas.
Coca-Cola announced its interest in a statement on Monday, responding to a report from BNN Bloomberg that said it was in talks with Canada’s Aurora Cannabis Inc. to develop drinks infused with cannabidiol (CBD), the non-psychoactive chemical found in marijuana.
