Mutua targets EABL, Keroche over beer adverts

Chief executives of three breweries face a five-year jail term and a fine of Sh100,000 after they were fingered by the film regulator for advertising alcoholic products on TV when under-age viewers are deemed to be awake.

The Kenya Film Classification Board has issued a seven-day ultimatum to East African Breweries Ltd, Keroche Breweries, and Africa Spirits Ltd to ensure their adverts only run between 10 pm and 5 am.