E-commerce firm Jumia, will shift to electric-powered vehicles for delivery of goods in a bid to lower operational costs as it seeks to reduce prices of goods purchased via its platform.
Vinod Goel, the chief executive of Jumia Kenya disclosed the plans that will cut the cost of logistics by up to 40 percent, paving the way for consumers to enjoy price cuts on products purchased via Jumia. This is because the firm factors in logistics costs when pricing goods.