Nigerian e-commerce store builder enters Kenya market
Selar, a Nigerian e-commerce store builder, enables creators to showcase and sell their digital products such as courses, e-books, music, art and tickets.
Nigerian e-commerce store builder, Selar has entered Kenya as part of an expansion strategy, the firm said.
Selar empowers creators to showcase and sell their digital products, such as courses, e-books, music, art, and tickets.
“This Kenya expansion is one of the most important decisions we’ve made as a company. Kenya is the biggest market in East Africa with lots of amazing creators across the board.
“We’re also really excited about collaborating with lots of Kenyan creators in the coming months.,” Douglas Kendyson, Selar Founder said.
The firm said its primary goal is to grow the creator economy in Kenya and Africa using proceeds of a $50,000 (Sh6.43 million) grant through the Jobtech Accelerator Programme, steered by Mercy Corps and BFA Global.
“Through the grant, Selar aims to expand its product offerings to the Kenyan market, providing more Africans, particularly Kenyans, with opportunities to earn extra income. Additionally, Selar plans to develop exciting new products during the accelerator programme, with details to be announced in due time,” it said.
In an e-commerce store builder platform such as Selar, one is required to sign up and set up your bank details. Once the bank details are approved, one can upload products and set prices in different currencies, input product details, and create a link which would then be shared with respective stores.
“Selar supports eight currencies today and because we work with multiple providers to make this possible, payouts to your bank account/wallet are made based on the currency of the sale. You get to sell in any currency and have the amount converted and credited in your country's default currency” the firm said.
