I saw a comment on LinkedIn, one of the more popular professionally inclined social networks as discussions around ‘soonicorn’ businesses progressed, given the activity the fintech segment has seen over the past 24 months.
The comment posed a question, paraphrased, ‘Given that company X is over 15 years old, can they still call themselves a startup?’ Combined with the fact that many established companies are trying to reinvent themselves to ensure continued market relevance makes for a good discussion.
