Weight loss cost: Beyond TikTok celebrity medical endorsements

The allure of fast, visible weight loss is dominating health and wellness discourse today, fuelled by celebrity endorsements, viral TikTok testimonials, and sleek before-and-after transformations that often gloss over the complexity of human biology.

What was once considered niche or last-resort, medical intervention for weight management, is now entering the mainstream. But as enthusiasm grows for injections like Ozempic (a diabetes drug) and irreversible procedures such as gastric surgery, experts are raising caution about the physiological, psychological and reproductive implications of these methods.