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Balancing benefits and risks of deepened Kenya–EU trade Ties
President of the European Commission Ursula von der Leyen (left) and President William Ruto at State House ahead of the signing of a new trade agreement in Nairobi on December 18, 2023.
Kenya just inked a deal with the European Union (EU) on an economic partnership agreement which is set to proceed to ratification procedures in both Kenya and the EU and subsequently will enter into force.
The trade pact with Europe unravels a world of opportunities for Kenya, but realising the potential requires calculated strategies within government and industry. With bilateral trade approaching Sh587 billion (€3.5 billion), the EU already represents Kenya’s highest-value export market.