Kenya's horticulture industry is crucial to the nation's economy, with exports accounting for a significant portion of the sector's revenue and millions of people depend on these exports for their livelihoods.
In 2022, the industry contributed about $1.1 billion to exports. Flowers made up nearly 52 percent of exports by weight and 70 percent by value, while fruits accounted for 29 percent by weight and around 12 percent by value.