Deacons eyes new global brands after Mr Price split

Deacons chief executive Muchiri Wahome. FILE PHOTO | NMG

Fashion retailer Deacons East Africa is set to launch an e-commerce platform and expand international brands under its portfolio to replace the Mr Price franchise.

The firm Wednesday announced that it had formally ceded control of the South-Africa based fashion brand for which it expects to get an undisclosed payoff.

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