Rubis posts largest market share drop as local players gain ground

Rubis petrol station in Ongata Rongai as pictured on March 13, 2025.

Photo credit: Francis Nderitu | Nation Media Group

Rubis Energy Kenya lost the largest market share among oil marketing companies (OMCs) in the six months to December 2025, as the dominance of the three leading multinationals dropped below the 50 percent mark.

An analysis of industry data shows that Rubis’ market share fell to 13.77 percent in the review period from 15.43 percent a year earlier, while that of TotalEnergies Marketing Kenya edged down to 14.01 percent from 14.84 percent.

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Note: The results are not exact but very close to the actual.