Why plant-based milk remains niche despite cow milk shortages

A variety of plant based milk at Healthy U, Hilton Outlet on November 18, 2022.

Photo credit: File | Nation Media Group

With the current supply constraints in the country, milk has become harder to find on some retail shelves. At Jaza supermarket, Willy Kimani, the founder and director, says reduced supplies have been noticeable for about a month and a half now.

“They started by stopping the promotions for milk,” he says. “That’s when we knew that there was an issue.”

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