Empowering SMEs: Strategic savings role in unlocking growth

A culture of business savings is essential in ensuring SMEs are in a position to take calculated risks without exposing the business to financial distress. 

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Small and Medium Enterprises (SMEs) are the heartbeat of Kenya’s economy, fueling job creation and innovation. According to the Kenya National Bureau of Statistics, SMEs account for over 80 percent of employment in Kenya and nearly 40 percent of our Gross Domestic Product (GDP). 

However, despite their critical role, many SMEs continue to face a common challenge - cash flow constraints – which limits their growth opportunities.

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