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Corporate

NMG rolls out new corporate values to meet market demands

Nation Media Group staff  take part in a  team building exercise during the launch of the firm’s corporate values at the Safari Park Hotel. PHOTO | FRANCIS NDERITU
Nation Media Group staff take part in a team building exercise during the launch of the firm’s corporate values at the Safari Park Hotel. PHOTO | FRANCIS NDERITU 

Nation Media Group (NMG) has officially unveiled its new corporate values in line with latest strategic reforms aimed at responding to the dynamic media market.

 The regional media giant organised a team bonding session for staff on Saturday, which was aimed at incorporating the new corporate values that will be key in meeting the company’s strategic goals.

NMG Group Chief Executive Officer Joe Muganda said the media house was reshaping its model to the market where new staff values are expected to play a key role in delivering success.

 “It is time to stabilise and focus on what we want to achieve. We might have to tweak a few changes so that we deliver our products in the way that the consumers want and culture change is at the core of this achievement. We decided to start with this interactive bonding to kill the idea of divisions in our internal structure because the consumer only knows our products,” Mr Muganda told staff at the Safari Park Hotel in Nairobi.

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